What I Bring to the Table

I help solve complex marketing challenges, from full-scale strategic brand planning and new item launches, to tactical-level content development and creative executions.

I work in concert with a network of trusted collaborators—designers, writers, photographers, web developers, etc.—that we can tap into as needed on any given project.

I keep all this expertise accessible by operating on a fractional or project basis. You get what you need, when you need it, without the overhead of a full-time marketing department.

What we can do together

  • Clarify your identity and define the path forward.

    • Brand Strategy & Planning

    • Brand Audits

    • Competitive Analysis

    • Revamp/Turnaround Strategy

    • Core Story Development

    • New Product Development

    • Digital Strategy

    • Strategic Partnerships

    • Website Development

  • Speak with clarity and consistency.

    • Brand Messaging

    • Content Strategy

    • Presentation/Investor Decks

    • Social Media Strategy

    • Advertising Campaigns

    • Influencer Relationships

  • Tactical execution to drive momentum & engagement

    • Creative Asset Development

    • Campaign Execution

    • Brand Ambassador Programs

    • Event Activations & Masterclasses

    • Distributor/GSM Presentations

    • Project Management

    • Social Channel Management

Not sure what you need yet? Let’s talk it through.

““Scott’s skills in all aspects of brand management are among the best that I’ve seen in my 30 year wine marketing career...Scott’s impact here will continue to benefit the Charles Krug brand for a long time to come.” ”
— Mark Koppen, Vice President of Marketing, C. Mondavi & Family

Bringing Brand Stories to Life

Every project tells a story. Here’s a look at some favorites.